# Modern Ecommerce Platform for Brands | Caravano
> Describe the store. The store composer and product composer write the storefront, product copy, and home sections — more flexible than templates, less complex than custom. 30-day trial, no setup fee.

Canonical: https://caravano.app/en-US
Markdown: https://caravano.app/en-US.md

## Hero

**Eyebrow:** From brief to storefront

**Title:** Describe the store. Get a real storefront.

**Subtitle:** Describe the store in a few sentences. Caravano turns the brief into a branded storefront, product copy, and home page — ready for you to review and refine.

**Subtitle Ownership:** 30 days free. Subscribe when ready to sell.

**Quote:** Built in from the start. Managed when needed. Custom when wanted.

## Trust

**Title:** Built on a modern foundation

## Platform

**Title:** More flexibility than templates. Less complexity than custom development.

**Intro1:** Many ecommerce platforms make brands choose between rigid templates and complex custom development. Caravano gives you a flexible foundation for creating a distinctive online store while keeping the experience simple to manage.

**Intro2:** Core ecommerce functionality is built in — so the store doesn't depend on assembling a collection of third-party apps.

### Cards

#### Storefronts

**Title:** Your Brand

**Description:** Describe the look and feel. Build the storefront, products, and home sections with composers.

##### Items

- A short brief
- Type and colour
- Products
- Home sections

#### Foundation

**Title:** Your Business

**Description:** Products, checkout, payments, orders and more — built into the platform.

##### Items

- Products
- Categories
- Checkout
- Orders
- Payments
- Shipping

#### Ownership

**Title:** Your Choice

**Description:** Choose the setup that fits the business — managed or owned.

##### Items

- Managed platform
- Lifetime license

## Composer Steps

**Title:** From brief to storefront

### Describe

**Eyebrow:** Brief

**Title:** Describe it

**Body:** What it sells and how the store should feel.

### Storefront

**Eyebrow:** Store

**Title:** Get a starting storefront

**Body:** The store composer creates a branded storefront — a starting point you can review and refine.

### Products

**Eyebrow:** Products

**Title:** Create each product

**Body:** Photos, price and stock go in. The product composer writes the description and search text.

### Refine

**Eyebrow:** Home

**Title:** Add sections

**Body:** Place product rows, grids and spotlights on the home page. Reorder and pick exact products in the CMS.

## Showcase

**Eyebrow:** One platform. Different brands.

**Title:** Designed for every type of product business

**Body:** From fashion and jewellery to handmade products, Caravano adapts to different brands, products, and customer experiences.

**Body2:** Each demo store uses the same ecommerce foundation while showing a completely different visual identity.

**Cta:** Explore Demo Stores

## Highlights

### Products

**Title:** Flexible product management

**Description:** Create listings with the product composer, or manage the full catalogue in admin.

**Detail:** Photos, price and stock go in; description and search text come out. Variants, categories and media stay editable before publishing.

### Storefront

**Title:** Beautiful storefront experiences

**Description:** Build branded pages with flexible layouts instead of relying on rigid templates.

#### Items

- Hero sections
- Product rows & spotlights
- Content blocks
- Carousels
- Landing pages

### International

**Title:** Sell internationally

**Description:** Reach customers across markets with:

#### Items

- Multiple languages
- Currency settings (EUR, USD, DKK, GBP)
- Translation workflow
- VAT display options

### Payments

**Title:** Secure payments

**Description:** Accept payments through Stripe with a professional checkout experience.

#### Items

- Guest checkout
- Customer accounts
- Order history
- Transaction emails

## Compare

**Title:** Commerce without an app stack.

**Intro:** Create something distinctive without taking on the complexity of a custom ecommerce build.

### Items

- A storefront that feels like the brand
- More functionality without an app stack
- Managed hosting and maintenance
- Custom features when more is needed

**Cta:** Compare Solutions

## Experience

**Title:** Built from real-world experience

**Intro:** Caravano was created by Christian Gjelstrup, a senior frontend engineer based in Berlin, with more than 15 years of experience building digital products and web experiences for companies including BMW, Mercedes-Benz, Audi and Deutsche Bahn.

**Body:** That experience shaped Caravano: a commerce platform that brings the flexibility of custom storefronts without requiring every business to build the underlying commerce infrastructure themselves.

**Link Prefix:** Background

**Link Label:** Christian Gjelstrup

## Pricing Teaser

**Title:** Choose the model that fits your business

### Cards

#### Launch

**Name:** Launch

**Price:** {price}/month

**Description:** Full platform. 30-day trial — no setup fee.

#### Brand

**Name:** Brand

**Price:** {price}/month

**Description:** More support, custom domain, and hands-on guidance.

#### Lifetime

**Name:** Lifetime

**Price:** {price}

**Description:** Own your store.

**Cta:** View Full Pricing

## Cta

**Title:** Start with a brief. End with a real storefront.

**Subtitle:** Store and product composers create the starting store and listings. Add home sections when products are ready. Subscribe when ready to sell. Hands-on help is available if needed.

**Primary:** Start free trial

**Secondary:** Get started